Photon Stores Joins NVIDIA Inception
Simplileap Digital LLP, the company behind Photon Stores, has been accepted into NVIDIA Inception, the program for startups building with AI. Here is what it means for the merchants who use us.
We have some good news to share. Simplileap Digital LLP, the company that builds Photon Stores, has been accepted into NVIDIA Inception. Inception is NVIDIA’s program for startups doing serious work with AI, and it is free to join for companies that qualify. Being accepted does not change what Photon Stores is. It does give us more room to build it faster.
What Photon Stores does
Photon Stores is an AI ecommerce builder. You tell it what you sell, in a sentence. It designs the store, writes the product copy and creates the product photography. Then a team of AI agents helps you run it: photo shoots for new products, catalog and merchandising work, SEO, QA on checkout, and operations like proposing a sale. The agents do the work. You approve what matters.
That last part is the point. Most small brands do not need another dashboard. They need the work done, with a person still in charge of the decisions that touch money and brand. That is the product we are building.
Related guide: How the Photon Stores AI team works
What NVIDIA Inception is
NVIDIA Inception supports startups that build on AI and accelerated computing. Members get access to technical resources, training through the NVIDIA Deep Learning Institute, preferred pricing on NVIDIA hardware and software, and go-to-market support. The program also connects startups with investors through its venture capital network. There is no equity taken and no fee.
Why it matters for Photon Stores
Almost everything a merchant sees in Photon Stores is generated: layouts, copy, and above all images. Product photography is the heaviest part. A single store build creates many images, and every new product, colour or campaign creates more. Running the agents that keep a store healthy every hour is real compute too. Faster, cheaper inference turns directly into shorter build times and lower prices for merchants.
- Faster store builds and photo shoots, so you go from idea to a live store in less time.
- Better image quality and more consistent product shots across a catalog.
- Agents that can check and act on your store more often, without that cost landing on your plan.
- Access to NVIDIA’s engineers and training as we scale the platform.
What does not change
Your store is still yours. Your data is still yours, and we do not sell it. Pricing does not change because of this announcement. The agents still ask before they do anything that matters, like changing prices, running a sale or publishing a page you did not request.
Small brands deserve the same AI that large retailers can afford. Inception helps us bring it to them faster.
Keshav Sharma
What comes next
Over the coming months we will use the program to improve how fast stores are built, the quality of AI product photography, and how reliably the agents run in the background. We will share what we learn here on the blog, including what worked and what did not.
Photon Stores is in beta and built in India. If you sell something and want a store that runs itself while you stay in charge, you can start free at photonstores.com. Thank you to NVIDIA for the welcome, and to every merchant who has tried Photon Stores so far.
Related guide: Running a complete store on Photon Stores
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